Scalable Website Redesign
UX/UI · Product Design · IA · Conversion · Branding · Research
Spearheading a redesign of a national insurance platform.
Optimizing a Conversion Quoter
UX Strategy · UI · User Flows · Data-driven Design · Funnel Optimization · Interaction Design
Improving quote initiation and completion by 31% for BrokerLink’s primary conversion tool.
Building a Design System
Interaction Design · Figma · Accessibility ·Design Ops
Building a unified design system with 250+ components to standardize the digital experiences and accelerate delivery.
Centre of Learning & Development
IA · UX Design · User Research · Usability Testing
Redesigning the information architecture to improve community development and skills training accessibility.
Kensington Market Business Improvement Area
E-Commerce · Web Optimization · UX/UI · IA
Modernizing the KM BIA’s digital presence to strengthen community engagement and support local business growth.